Effective Capital advised Robinson les Bains for its first financing round.

Founded in 2007 by Christophe Vérot, an insider who worked with prestigious “haute-couture” brands, Robinson Les Bains is a French brand specialized in beachwear. With a high standing position, the brand seduces men looking for casual and stylish clothes. Distributed in more than 20 countries, with a very selective list of distributors, Robinson les Bains is the market leader in luxury beachwear for men.

The luxury brand specializing in men beachwear announced the entry of new Business Angels in its equity. This first fundraising round will allow to Robinson les Bains to support its fast growth.

Following its high reputation based on quality and creativity, Robinson les Bains aims to pursue these three axes for 2012:

  • Increasing its production methods and controlling the production chain through a partnership with a factory.
  • Developing its commercial network by opening new outlets.
  • Reinforcing the commercial team and setting up a commercial plan.

In 2012, the forecasted revenue is up 160 % compared to the previous year and will exceed 5 million euros within two next years.

Founded in 2007 by Christophe Verot, Robinson Les Bains is a French brand specializing in beachwear. The brand is distributed in 17 countries through very selective channels: Colette, Le Printemps or Le Bon Marché in France, Selfridges in London, Rinascente in Milan and Bergdorf Goodman in New York.

Operation stakeholder
Financial advisory: Effective Capital, Ilan Elbase
Robinson,’s legal advisor: Coblence & Associés, Alexandre Brugière et Julien Pastureau
Investors’ legal advisor: Curtis Mallet-Prevost Colt & Mosle LLP, Grégoire Andrieux

More about Robinson les Bains here.